Sales skills training

| We provide sales skills training tailored to client’s needs based on systematized sales skills training curriculum.

No matter the era or type of business, enhancing sales staff’s sales skills remains a crucial issue in talent development.
However, “sales skills” cover a wide range of competencies — so it is important to identify which skills to develop and where to focus. Since its founding, Knowledge Signs has offered sales-skill training to sales professionals pursuing a solution-oriented or consultative sales style, especially for IT companies.
Based on over 22 years of experience, we have built a framework that categorizes sales skills into 10 skill-areas, and we provide sales-skill training based on this framework.

Depending on the client’s needs, we identify skill areas which should be focused on and define the goals, and design programs delivered as in-person group training, online sessions, or e-learning materials — all led by well experienced instructors.

| Practical training programs based on “Gemba” experience, including sales strategy planning and hands-on support on the customer’s sales field.

Sales skills are not academic knowledge. What you learn in your head must be translated into actions — truly, they are skills you must internalize with your body.
The strength of Knowledge Signs’ sales training lies in the fact that Knowledge Signs itself has provided very practical consulting to clients — the companies engaged in solution sales — by entering into their sales field (Gemba), helping with sales-strategy planning and facilitating promotional seminars.
Based on that real-world experience, we deliver well broken down case-study exercises and realistic role-playing with rich customer profiles, enabling practical, on-the-ground training content.
Moreover, we can tailor training programs (cases, scenarios) to each company’s unique sales characteristics.

| The toughest competitor for salespeople today is generative AI.

We seek for “Visionary Sales”.
The shift from Transactional Sales to Consultative Sales or Solution Sales has always been a imminent topic — but with the advance of generative AI, this has been further changed.
Detailed product knowledge, understanding of customer, hypothesis building based on customer understanding, proposing optimal solutions, creating impressive presentation materials — in many of these areas, generative AI can now outperform human sales staff.

What human salespeople can provide — the unique value beyond what AI can do — is to help customers become aware of problems they still don’t see, motivate them to take a step toward their true desired state, and accompany them as a partner in growth.
That’s what we believe human salespeople should offer.

We call this kind of sales approach “Visionary Sales” and we are focusing our efforts on strengthening sales skills to enable Visionary Sales.

| We also support local delivery of the global roll-out training for Japan chapter that involves localization, translation, modification.

For multi-national companies operating across the world, there are many cases where the same training program (global rollout) is deployed worldwide.
When implementing such programs in Japan, localization (including translation into Japanese) and local delivery in Japanese language are required.
Especially for sales-skill training, customizing case settings to match Japanese sales culture is often essential. When translating training content into Japanese, it’s not simply a word-for-word translation — it’s necessary to contextualize the content and modify the expressions to fit Japanese business scene.
Knowledge Signs has abundant experience in such localization and customization, and can adapt and deliver programs tailored to each client’s needs.

| We can also develop E-learning teaching materials.

Knowledge Signs also offers to convert its original sales-skill training content into e-learning material. This demo videos show sales-skill content developed by Knowledge Signs in e-learning format.

Of course, we are open to requests for custom production of e-learning materials according to client needs — so please feel free to contact us.

| Some of Past deliveries